Simon Edelsten quoted in Mail on Sunday’s ‘How to put your own Big Short on tech stocks – and profit if there’s a market meltdown’

Simon Edelsten, from Goshawk Asset Management, likes consumer staples companies, which make food, cleaning and cosmetics products that people will continue to use regardless of what happens in the stock market or economy. He points to Nestlé, which owns brands including Purina pet food, Nespresso coffee and Perrier water, as one example of a company that delivers steady growth and a reliable dividend.

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Simon Edelsten suggests drip-feeding money into investments slowly after a market fall. ‘You need to be vigorous about selling shares when the market is near its peak, but you never have to be vigorous about putting money back in,’ he says. ‘Sell at the sound of the trumpets and buy when there’s blood on the streets.’

Read the full article here.